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EquityTrack
Cap table management without the headaches
Financemedium$920M market
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About this idea
Simple cap table management for startups. Track equity, model dilution, manage vesting schedules, and generate investor-ready reports.
Problem it solves
Carta is overkill for early startups but spreadsheet cap tables break and cause legal issues.
Target audience
Seed and Series A startups with 2-50 shareholders
Revenue model
Subscription — $29/mo Seed (10 stakeholders), $99/mo Growth (50), $299/mo Scale (unlimited + 409A prep)
Estimated market
$920M total addressable market
Difficulty: medium
Moderate complexity. Involves some integrations, custom logic, or domain-specific challenges.
Tags
cap tableequitystartupinvestors
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